Friday, July 04, 2008

Putting for a Good Cause

Leading financial security company Genworth Financial and GOLFAID in conjunction with The European Tour, are pleased to announce an extended commitment to their popular ‘Putts for Charity’ initiative. As part of their commitment to raising funds for good causes, this innovative concept will now feature at all remaining tournaments on The 2008 European Tour International Schedule. For the next 14 European Tour events, starting at The European Open at The London Golf Club this week, Genworth and GOLFAID will contribute €2 to charity for every one putt made during tournament play. In addition to this extended player activity, visitors attending the SAS Masters and Volvo Masters later in the year will also have the chance to make one putts at specially constructed greens. Each of these successful one putts will also generate a contribution to charity. It is hoped that this combined effort will exceed last year’s €100,000 raised for good causes. Genworth Brand Ambassador and European Tour Member Ross Fisher said: “European Tour players have a tradition of assisting charities through a wide range of practical and monetary ways; it’s great that we can lend our support to the ‘Putts for Charity’ concept knowing that if we are having a good game, more money is being raised for a worthy cause. It’s great to launch this extended initiative here at The European Open.”

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